Winning an international trophy is the pinnacle of success for a football player. The pride and passion that players exude when they wear the national kit cannot be replicated anywhere else. You may win 5 Champions League, but it will never even come close to winning a World Cup for your country. Such is the
After the La Liga match against Villareal, Real Madrid boss Carlo Ancelotti confirmed that Gareth Bale would leave Santiago Bernabeu when his current deal ends. He made his first Real appearance in almost six months against Villarreal following an injury-hit season. Bale has suffered from injuries and coronavirus since returning to Spain after a season-long
Brand finance research indicates that brands are overpaying for football sponsorship, while others are getting value for money. From a sponsorship perspective, the football industry is becoming more attractive to the corporate world, with major competitions such as the UEFA Champions League and FIFA World Cup offering a wide audience and high visibility. Increasingly, brands
Twenty years ago, Senegal’s golden generation of players, including ex-Liverpool star, El-Hadji Diouf, lost the Africa Cup of Nations crown to Cameroon. Aliou Cisse, who now coaches the squad, missed the game-winning penalty kick in the penalty shootout as Cameroon won its second AFCON title in a row in Mali. Months later, the Teranga Lions